return to main page  


OPINION: THE MEMORIAL CITY HALL BUSINESS PLAN

By Ron Munden -- ron@easttexasexposed.com -- August 22, 2018

Only in Marshall
Where else would a city government hire a consultant to write a business plan for a major facility and agree to pay the person $125/hour for their work without reviewing similar projects that the consultant completed in the past 5 years?

During a working meeting after the draft business plan was submitted to the city, the City Commissioners were surprised to hear that the city’s consultant had never developed a business plan before taking on this assignment.

You don’t always get what you pay for
When you pay $125/hour you should expect a professional high-quality product. Marshall did not get that, but you can’t expect someone to hit a homerun on their first time at bat. You should expect City staff and the City Commissioners to be better guardians for the city’s money.

To be fair
The July document is better than the one I reviewed in April, but this document still lacks the level of detail that one would expect in a business plan. I have read many business plans over the years and all have been packed with numbers and metrics required for monitoring success. This document is almost completely lacking metrics.

-- CLICK HERE TO SEE THE COMPLETE PLAN --